Main Business Research Methodology: Research Process And Methods
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Business Research Methodology: Research Process And Methods

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This book introduces students to major research processes and methods used in business research. The research process includes all steps in the research project beginning from the problem formulation, through research design, proposal, conducting the research, deriving conclusions, writing research report, and preparing and making presentation. The major research methods include risk assessment, statistics, sampling, hypothesis testing, surveys, and comparative analysis. It helps students develop solid knowledge and practical skills sufficient for conducting a research project from its initiation, through completion, and delivery. The author provides multiple examples as well as the questions and problems for self-testing and self-evaluation in each chapter. The book is structured to provide a smooth flow of understanding and learning the material along the learning curve and is concise enough to fit a one-semester course.
Request Code : ZLIBIO4455229
Categories:
Year:
2022
Edition:
1
Publisher:
Springer
Language:
English
Pages:
519
ISBN 10:
3030768562
ISBN 13:
9783030768577
ISBN:
3030768562,9783030768560,9783030768577
Series:
Classroom Companion: Business
This book is not available due to the complaint of the copyright holder.

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