Main Transitioning Media in a Post COVID World: Digital Transformation, Immersive Technologies, and Consumer Behavior

Transitioning Media in a Post COVID World: Digital Transformation, Immersive Technologies, and Consumer Behavior

Name: Transitioning Media in a Post COVID World: Digital Transformation, Immersive Technologies, and Consumer Behavior
Rating: 5.0 (4 reviews)
ISBN: 9783030953294

Gali Einav

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This book provides a unique overview of the digital transformation media industries have experienced following the COVID-19 pandemic. Industries addressed include television, art, gaming, and music. The book investigates the impact of immersive technologies on various media. It examines in-depth changing consumer behavior in the digital space. This includes development of new content models based on creative thinking, digital collaboration models and personalized psychologically based analysis of digital consumer behavior.

Request Code : ZLIB.IO18378857

Categories:

Year:

2022

Publisher:

Springer City: Cham

Language:

English

ISBN 10:

3030953297

ISBN 13:

9783030953294