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Playing to Win_ How Strategy Really Works
Playing to Win_ How Strategy Really Works
Lafley, Alan G.; Martin, Roger L
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Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions. Abstract: Former P&G CEO AG Lafley and Rotman School Dean Roger Martin provide a powerful framework that demystifies and simplifies strategy, enabling individuals at every level of an organisation to make sound strategic choices. Read more...
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