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Beyond Good Company: Next Generation Corporate Citizenship
Beyond Good Company: Next Generation Corporate Citizenship
Bradley K. Googins, Philip H. Mirvis, Steven A. Rochlin (auth.)
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The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.
Categories:
Year:
2007
Edition:
1
Publisher:
Palgrave Macmillan US
Language:
English
Pages:
VIII, 280
ISBN:
978-1-349-54010-5,978-0-230-60998-3
Your tags:
Organization; Business Strategy/Leadership; Business Ethics; Human Resource Management; Behavioral/Experimental Economics
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