Main Copywriting : successful writing for design, advertising, and marketing
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Copywriting : successful writing for design, advertising, and marketing

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Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. With insightful interviews from leading copywriters, as well as illustrated case studies of major brands, this new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs, company magazines, and internal communications
Request Code : ZLIBIO1422430
Categories:
Year:
2012
Edition:
Second edition
Publisher:
Laurence King Publishing
Language:
English
Pages:
240
ISBN 10:
1780671628
ISBN 13:
9781780671628
ISBN:
1780670001,978-1-78067-000-3,9781780671628,1780671628

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