Main Mobilized Marketing and the Consumer: Technological Developments and Challenges (Premier Reference Source)

Mobilized Marketing and the Consumer: Technological Developments and Challenges (Premier Reference Source)

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Mobilized Marketing and the Consumer: Technological Developments and Challenges explores technological developments and widespread issues concerning the explosion of mobile devices in the information age. Providing breakthrough research on topics such as Bluetooth, mobile phones, and online portals, this innovative publication investigates best practices for human interaction with information technologies.
Request Code : ZLIBIO313058
Categories:
Year:
2009
Edition:
1
Publisher:
Business Science Reference
Language:
English
Pages:
293
ISBN 10:
1605669164
ISBN 13:
9781605669175
ISBN:
1605669164,9781605669168,9781605669175
Series:
Premier Reference Source

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